000			01354nam a2200205Ia 4500
003			12236
008			191219s9999||||xx |||||||||||||| ||und||
020			_a978-0-91062-754-2
040			_cCIC-UMAD
041			_aeng
050			_aHF5429.2 _bF67
100			_aMurphy, Kevin B. _94162
245		4	_aThe franchise investor's handbook: A complete guide to all aspects of buying, selling, or investing in a franchise
250			_a1a
260			_aEstados Unidos de América _bAtlantic Publishing Group _c2006
300			_a288 p. _b23 cm
502			_aThe Franchise Investor´s Handbook is a great resource for both prospective franchisees and franchisors, detailing what de franchise system entails and the precise benefits it offers to both parties. You will learn franchising advantages and disadvantages , how to develop or purchase a winning concept, how to choose a business franchise that first you style and financial goals, how to develop forecasts and budgets, and hoe to estimate start-up costs. The book also covers managing daily operations, attracting ad keeping customers, hiring employees and training staff, securing financing, legal agreements, offering, markets, real estate, cost control, marketing , and de international franchising, as well as federal and state franchise regulations
650			_aComercio _91860
942			_2lcc _cBK
999			_c3373 _d3373