000 00516nam a2200193Ia 4500
003 10974
008 191217s9999||||xx |||||||||||||| ||und||
020 _a978-0-13-607942-2
040 _cCIC-UMAD
041 _aeng
050 _aHF5415.123
_bC56
100 _aClow, Kenneth E.
_93895
245 0 _aIntegrated advertising, promotion and marketing communications
250 _a4a
260 _aUnited States Of America
_bpearson
_c2010
300 _a454 p.
_b27.5 cm
650 _aMarketing
_93896
942 _2lcc
_cBK
999 _c3217
_d3217