000 00497nam a2200193Ia 4500
003 9331
008 191217s9999||||xx |||||||||||||| ||und||
020 _a0-324-30249-5
040 _cCIC-UMAD
041 _aspa
050 _aHF5415
_bL3518
100 _aW. Lamb, Charles Jr; F. Hair, Joseph Jr y Mc Daniel, Carl
_93768
245 0 _aMarketing
250 _a8a
260 _aMéxico
_bCENGAGE Learning
_c2006
300 _a746 p.
_b27 x 21 cm
650 _aMercadotecnia
_93769
942 _2lcc
_cBK
999 _c3146
_d3146