000 00464nam a2200193Ia 4500
003 12616
008 191217s9999||||xx |||||||||||||| ||und||
020 _a978-607481712-6
040 _cCIC-UMAD
041 _aspa
050 _aHF5415
_bK8418
100 _aKurtz, David L.
_93744
245 0 _aMarketing Contemporáneo
250 _a15a
260 _aMéxico
_bCengage Learning
_c2012
300 _a669 p.
_b27 cm
650 _aMarketing
_93745
942 _2lcc
_cBK
999 _c3133
_d3133