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Empowered : unleash your employees, energize your customers and transform your business / Josh Bernoff y Ted Schadler por

Edición: 1a

Tipo de material:

Texto

Idioma: Inglés

Detalles de publicación: EUA : Harvard Business Review Press, 2010

Nota de disertación: "Empowered delivers insight into one of the most underused opportunities for major marketers-tapping the army of employees and brand fans who put personal faces on corporate giants. As in Groundswell, Empowered serves up practical and tactical advice for making it happen, placing it in the all-too-rare category of business books that don´t just tell you what to do but also offer a framework for how to do it."

Disponibilidad: Ítems disponibles para préstamo: CIC-UMAD (1)Signatura topográfica: HD45 B412.