OPAC "Centro de Información y Conocimiento" Search for 'an:3804'

The 22 immutable laws of branding : how to build a product or service into a world-class brand /

By Ries, Al.
EUA : HarperBusiness, 1998 .
182 p. : 14.5 x 21.5 cm.
0-88730-937-2

By Ries, AL.
México Mc Graw Hill 1993 .
187 p 970-10-0403-5

By Ries, AL.
México Mc Graw Hill 1996 .
347 p. 970-10-0992-4

By Ries, Al.
México : McGraw-Hill, 1992 .
263 p. : 13.5 x 21 cm.
968-422-002-2

By Ries, Al.
México Mc Graw Hill 2002 .
246 p. 970-10-3668-9