TY  - BOOK
AU  - Laudon, Kenneth C.
TI  - Case Book to accompany E-commerce: business, technology, society 
SN  - 0-321-26936-5
AV  - HF5548.32 L38
PY  - 2005///
CY  - Estados Unidos
PB  - Pearson, Addison-Wesley
KW  - Marketing
KW  - Informática
N2  - New Case Studies. Covering some of the most current topics in E-commerce today!
Five new marketing cases.
Five new E-commerce in action cases
ER  -