00712nam a2200193Ia 45000030006000000050017000060080041000230200018000640400009000820410008000910500019000991000023001182450115001412500007002562600053002633000026003165200147003426500029004891017420240530182855.0191219s9999||||xx |||||||||||||| ||und||  a0-321-26936-5  cB000  aeng  aHF5548.32bL38  aLaudon, Kenneth C. 0aCase Book to accompany E-commerce :bbusiness, technology, society /cKenneth C. Laudon y Carol Guercio Traver  a2a  aEstados Unidos :bPearson, Addison-Wesley,c2005  a104 p. :c20 x 23 cm.  aNew Case Studies. Covering some of the most current topics in E-commerce today!
Five new marketing cases.
Five new E-commerce in action cases.  aMarketingxInformática