Peter, J. Paul <br/><br/>
Comportamiento del consumidor y estrategia de marketing 

 - 1a 
 - Mexico  McGRAW-HILL  1987 
 - 578 p.  21x27cm 
<br/><br/><label>ISBN: </label>970-10-5632-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumidor
<br/><br/><label>LC Class. No.: </label>HF5415.3  / P4718