Burns, Alvin C. <br/><br/>
Marketing Research / 
Alvin C. Burns, Ronald F. Bush 
 - 1a ed 
 - New Jersey :  Prentice Hall,  1995 
 - 622 p. :  ilustraciones,  20 x 26 cm 
<br/><br/><label>ISBN: </label>0-13-149865-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.13  / B87