Kotler, Philip  <br/><br/>
Dirección de Marketing 

 - 1a 
 - Mexico  Pearson Educacion  2006 
 - 816 p.  21x27cm 
<br/><br/><label>ISBN: </label>970-26-0763-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.13  / K67