Ferrell, O.C  <br/><br/>
Estrategia de Marketing 

 - 2a 
 - Mexico  Thomson  2002 
 - 463 p.  26x20cm 
<br/><br/><label>ISBN: </label>0-03-032103-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.13  / F4718