Stanton, William J. <br/><br/>
Fundamentos de Marketing 

 - 11a ed 
 - México :  McGraw - Hill ,  1999 
 - 102 p. :  20 x 25 cm 
<br/><br/><label>ISBN: </label>970-10-2823-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / S7218