Kotler, Philip. <br/><br/>
Principles of Marketing 

 - 12a 
 - United States Of America  Pearson Educación  2008 
 - 599 p.  26 cm 
<br/><br/><label>ISBN: </label>978-0-13-239002-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / K672