TY  - BOOK
AU  - Collins, Jim
TI  - Good to Great: Why Some Companies Make the Leap... and Others Don't
SN  - 0-06-662099-6
AV  - HD57.7  C64
PY  - 2001///
CY  - EUA
PB  - Harper Business
KW  - Mercadotecnia, Administración
ER  -