unleash your employees, energize your customers and transform your business Bernoff, Josh creator Schadler, Ted text xx EUA Harvard Business Review Press 2010 9999 1a monographic und eng 252 p. : 24 x 16 cm Josh Bernoff y Ted Schadler "Empowered delivers insight into one of the most underused opportunities for major marketers-tapping the army of employees and brand fans who put personal faces on corporate giants. As in Groundswell, Empowered serves up practical and tactical advice for making it happen, placing it in the all-too-rare category of business books that don´t just tell you what to do but also offer a framework for how to do it." Administración HD45 B412 978-1-4221-5563-9 191016 20231129152522.0