01252nam a2200217Ia 450000300060000000800410000602000210004704000080006804100130007605000180008910000270010724500470013425000070018126000270018830000220021550206260023765000240086394200120088799900150089995201200091411318191004s9999||||xx |||||||||||||| ||und||  a678-007-126320-7  ceng  aCIC-UMAD  aHD30.22 bB38  aR. Baye, Michael91981 0aManagerial Economics and Business Strategy  a6a  aEUAbMcGraw Hillc2009  a623 pb23 x 18 cm  aBrief table of contents: 1 The fundamentals of managerial economics 2 Market Forces: Demand and Supply. 3 Quantitative Demand Analysis 4 The theory of individual behavior. 5 The production process and costs. 6 The organization of the firm. 7 The Nature of industry 8 Managing in Competitive, Monopolistic and Monopolistically competitive markets 9 Basic Oligopoly Models 10 Game Theory: Inside Oligopoly 11 Pricing Strategies for firms with market power. 12 The economics of information 13 Advanced topics in business strategy 14 A manager´s guide to government in the marketplace. Case study: Challenges at Time Warner.  aMercadotecnia91982  2lcccBK  c2069d2069  00102lcc3V. 140708GaB000bB000d2019-11-12l0oHD30.22  B38p1980r2019-11-12 00:00:00tEj. 1w2019-11-12yBK