Fishel, Catharine  <br/><br/>
The little book of BIG packaging idea / 
Catharine Fishel y Stacy King Gordon 
 - 1a 
 - Estados Unidos :  Rockport Publishers,   2007 
 - 351 p. :  ilustraciones y fotografías a color,  17 x 21 cm. 
<br/><br/> In the overcrowded packaging market, dynamic and unusual designs can really make a statement. However, creating a package that is innovative, adds value, and makes a connection with the consumer is a challenge often met wiith limited success.<br/>What makes a package successful? How do designers find inspiration and execute designs that work? The Little Book of Big Packaging Ideas answers those questions -and mora- by illuminating the processes of design research, working with clients, planning, and execution. The pages of this portable and easy-to-use volume are "packed" with images of the best packaging designs in the world. 
<br/><br/><label>ISBN: </label>978-1-59253-353-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Empaques
<br/><br/><label>LC Class. No.: </label>RE NC1002.P33  / F57